BEAUTY CONSULTANT TO PARTNER WITH LOCAL SHOPS
APRIL 11, 2024 | BY EMMA VERRIGNI *Read original article here.
A Hillsdale-based beauty consultation business will offer color and body type analysis sessions at two downtown clothing stores.
Mindy Shoemaker runs Empowered Image Consulting and will offer consulting at Birdie’s and Howell, a local boutique, on May 4 during its operating hours. Maggie Anne’s will host sessions all day on June 8. Sessions will cost $99 at both locations.
Shoemaker said she started Empowered Image Consulting after she received her consulting certification this year. She said she has 30 years of experience in the beauty business, especially hairdressing. The business is based out of Viaggio Spa on 2370 Hudson Road in Hillsdale, but Shoemaker is often available to travel to different locations for events.
Shoemaker said a consulting session will consist of a 30 minute color and body analysis, in which a client will learn colors and styles that compliment them. The session involves using different colored drapes in order to find the right colors, and determines a client’s body type.
“This gives you a great way to purchase clothing that fits your body type and colors that look good on you,” said Maggie Anne’s Sales Assistant Joanna Wiseley.
Maggie Anne’s will offer a complimentary $20 gift certificate to those who book an appointment with Shoemaker at the boutique. Birdie’s and Howell will offer 20% off any regular-priced item to those who book a consulting appointment, according to Shoemaker.
Those interested should contact Birdie’s and Howell, Maggie Anne’s, or Shoemaker directly.
“We can take walk-ins but are encouraging early sign-up,” said Patti Bailey, owner of Maggie Anne’s.
Bailey said she hopes Maggie Anne’s will continue to host beauty consulting sessions.
Clients can book a more in-depth consulting session to take place at Empowered Image Consulting’s brick and mortar location, according to Shoemaker.
“We plan to do this in the future, especially if it is a success,” Bailey said.“We might do a seminar, or continue to do sign-up appointments.”
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